Burgers, burgers and more more burgers. That's why the 'Burgers are Better at Hungry Jack's.' Hungry Jack's have always stuck to what they do best and their core business, which is promoting and making tasty burgers. My part of this as the sole Art Director on the account for two years was to uphold this mantra and ensure Hungry Jack's Burgers were always tempting the lips of every burger lovin' Australian.
This at times involved naming burgers, brand building, controlling burger (food) shoots and what you'll see here, developing campaigns and executing them with consistency and pull through for product promotions across a vast range of media including TV, print, instore, staff communications, online and social media.
This at times involved naming burgers, brand building, controlling burger (food) shoots and what you'll see here, developing campaigns and executing them with consistency and pull through for product promotions across a vast range of media including TV, print, instore, staff communications, online and social media.
CLIENT: Hungry Jack's
AGENCY: MJW Advertising
RESPONSIBILITIES: Conceptual Development and Art Direction.
